Tuesday, 12 October 2010

Best pay TV promos

I really loved this series by Fox using Akebono, a former Grand Champion of Sumo.  Good to see this side of him and worked really well. Great use of the GLEE "song" as well - good cross promotion.  People in my office could be heard singing this on a daily basis during the promo without even realising. Not flashy at all...but worked really well.

http://link.brightcove.com/services/player/bcpid207392111001?bctid=627197577001

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